I shape human experiences where user delight meets business excellence.
Explore some of my signature projects.
Increased customer engagement by 64% and repurchase GMV by 26.8%.
Enable customers to easily and quickly find and order their frequently purchased everyday essentials.
+5% CTR into the store and grocery sections. +12% CTR for the order tracker.
Provide customers with a personalized, dynamic, and adaptable dashboard that serves customer needs for their most relevant ongoing or new journeys.
Improved filter experience boosted conversion rates by 8%, driving significant growth!
Redesigned the sort and filter experience and made it faster, more intuitive, and more personalized, enabling customers to find what they need with minimal effort.
My key skills and expertise driving impactful design solutions.
Collaborating with leading brands to deliver exceptional design.